Our team’s core purpose is to provide valued, strategic marketing communications support to internal partners and raise HMRI brand awareness via engaging marketing campaigns, communications, content, and events. 

To make sure we keep on track with our purpose we’ve aligned our activities to key priorities. 

Every research program will be supported by our team’s services. The level of support will be aligned with this classification 

To help us determine the priority rating, we’ll ask you these questions: 

• Does it support your Research Program's business plan? 

• Is it endorsed by your research program’s team leader? 

• Is it HMRI brand aligned? 

• Is there enough time to complete the request? 

Our Partnership Philosophy

You’ll often hear our team ask things like “What are your goals?” or “What problem are you trying to solve?”. We like to kick off conversations like this so we can gather information, draw insights and context, and extract the strategy that will help shape your work..

Our partnership philosophy tools:

• Request marketing and communications support using this form 

• Explore our Style Guide and Templates for self-service 

• Utilise HMRI Canva for your creative needs. 

• A dedicated partnership account manager. 

• Regular work-in-progress meetings. 

• Opportunities for regular feedback. 

An example of how we can help

Scenario: Frances filled in the online support request form and the HMRI Marketing and Communications Team met up with her to talk it through. 
We discussed what the research program was about, what she was trying to achieve, and which people she was trying to reach.  After our meeting, we reported back with recommendations that went on to: 

• Help her improve the reach on her social posts, 
• Got her on the radio to talk about the study
• Speak at a community seminar
• Get an article published on the ABC website 
• Print a flyer she could leave at the local library, 
• Create an ad that went into the local Probus club's newsletter, 
• Create a photo shoot
• Make a little video  
• Pop it into the internal Connect newsletter  
• Put it into the online and printed donor newsletters, and 
• Publish a bigger article on the HMRI website. 

It's always best you make contact with the HMRI Marketing and Communications team prior to submitting your study to research governance and ethics, so we can ensure our recommendations and any marketing collateral produced can be approved.

• Marketing and communications campaign strategy, planning and development
• Media advice and liaison
• Public relations and profile building
• Copywriting
• Study and clinical trial recruitment promotion
• Event planning and logistical support
• Content creation - photography, videography
• Internal communication and promotion
• Branding
• Advertising support
• Research promotion and publicity

1. Log your marketing and communications request here

2. A member of the HMRI Marketing and Communications team will get in contact with you

3. The team will get to work on processing your request.

How long will it take for you to complete my request?
The HMRI Marketing and Communications team aim to make contact with you within 1-2 business days to verify your request. Please see above for examples of lead times.

What if you can't meet my request?
If your request requires more specialised assistance (i.e a website developer or build a website), the HMRI Marketing and Communications team will put you in contact with an external 3rd party solution.