Kristie Atkins is Deputy Chair of HMRI and an award-winning business growth and marketing leader. Named Entrepreneur of the Year (B&T Women In Media) and Australasia’s Certified Practising Marketer of the Year, Kristie is a Fellow and Life Member of the Australian Marketing Institute (AMI).
Kristie is Managing Director of international award-winning customer acquisition and retention marketing business, Wink. She is a Fellow and Chartered Marketer of peak global body, Chartered Institute of Marketing, and a member of AICD.
She previously served as divisional Managing Director for Village Roadshow, Chief Operating Officer of Waivpay, Chief Commercial Officer for former marketing services giant Ovato and Director of Sales for Event Hospitality & Entertainment. She originally began her career as a radio journalist, announcer and promotions manager in Newcastle.
Kristie is Chair of AMI and serves on the advisory board of international fashion company Azura Runway and digital marketplace for unique and unused spaces, Vennu. She is a judge for B&T Women in Media and 30 Under 30, the Australian Loyalty Association and the Dragons of Asia, as well as a mentor to emerging business talent for universities and professional associations internationally.
Service as a director
Appointed to HMRI Foundation: February 1999
Founded HMRI Sydney Foundation: 2015
Appointed inaugural HMRI Sydney Foundation Chair: 2017
Appointed Chair, HMRI Foundation and Non-Executive Director on HMRI Board: December 2022
Appointed Deputy Chair of HMRI Board: 1 January 2026
Special responsibilities
Chair – HMRI Foundation
Other current directorships in public and significant companies and institutions
- Managing Director, Think Wink Pty Ltd (Wink)
- Chair, Australian Marketing Institute
- Advisory Board Member, Vennu
- Advisory Board Member, Azura Fashion Group
